In collaboration with a.s.r., we are organizing this afternoon event for a.s.r. employees, CoolProfs customers and prospects, and the wider OutSystems community.
A Cool Pop-Up is a CoolProfs event hosted at a partner location. This time, we are delighted to be guests at a.s.r. in Utrecht. Together with a.s.r. and OutSystems Benelux, we will bring you a series of inspiring sessions covering topics such as the OutSystems roadmap, Agentic Development, Vibe Coding, architecture, and more.
With the Cool Pop-Up events, we aim to give something back to the OutSystems community. Consider this our gift – and a.s.r.’s gift – to all of you.
On Tuesday, 29 September 2026, the Cool Pop-Up will take place at a.s.r. in Utrecht.
12:30 Registration and lunch
13:30 Keynotes
Every transformation journey starts with a first step. In this keynote, Jeroen Westveer, OutSystems Platform Owner at a.s.r., shares how a.s.r. is evolving from OutSystems 11 to the OutSystems Developer Cloud (ODC). Discover the vision behind the transition, the challenges encountered along the way, and the lessons learned from real-world experience. Whether you’re just starting your ODC journey or already planning your next steps, he will share valuable insights into how a large enterprise is preparing for the future of application development.
Wouter Baeten from OutSystems Benelux discusses why there is a conversation shift from AI-assisted coding to AI-powered application development. A low-code approach, powered by the Enterprise Context Graph, provides a significant advantage for enterprise AI development. Instead of asking AI to generate and maintain thousands of lines of custom code, the platform gives AI a rich understanding of applications, data models, business processes, integrations, dependencies, and more. Wouter argues why the OutSystems platform creates a powerful foundation for enterprise AI, and why this approach may offer a more sustainable path than relying solely on AI-generated high-code development.
14:15 Breakout 1
Join Jeroen and Clarisse to experience how a Mentor-First approach is transforming the way organisations deliver software. Starting from business requirements, we’ll use OutSystems Mentor to generate a working application in real time and demonstrate how AI is dramatically reducing the gap between idea and implementation. This introduction is valuable for business stakeholders, product owners etc. as well as developers. See what the future of application delivery looks like and how teams are already putting it into practice today.
Speakers: Jeroen Bezemer, CTO at CoolProfs, and Clarisse Carneiro, OutSystems Expert and AI-Driven Application Developer
Join Rowan and Joachim as they shares how private bank InsingerGilissen approaches application architecture using Domain-Driven Design (DDD). Learn how business domains, bounded contexts, and clear architectural principles help create scalable, maintainable, and future-proof OutSystems solutions. Through practical insights and real-world examples, you’ll gain insights how you can also bridge the gap between business and IT while enabling teams to manage complexity with confidence.
Speakers: Rowan Malepaard, Lead Lowcode Development – InsingerGilissen, and Joachim Vandecasteele, Delivery Manager
Most valuable to a.s.r. are our developers. This is their moment to shine and show us some of the impressive things they have built. Through three demos, a.s.r. development teams will share how they use OutSystems to solve real business challenges and deliver value across the organization. Whether you’re a business stakeholder, architect, or developer, you’ll leave with fresh ideas and inspiration from real-world solutions built at a.s.r.
Moderators: Filiz Klasen and Mehmet Yalvac from a.s.r.
15:00 Break
15:15 Breakout 2
Join Jeroen and Clarisse for the next step in the Mentor-First journey. After a short recap of the first session, we’ll show how developers use Mentor within ODC Studio to evolve AI-generated applications into production-ready solutions. We’ll explore architecture, maintainability, prompting strategies, governance, and the practical realities of building software in a world where AI takes on an increasingly active role. More importantly, we’ll share our real-world experiences: what worked, what didn’t, and lessons learned along the way.
Speakers: Jeroen Bezemer, CTO at CoolProfs, and Clarisse Carneiro, OutSystems Expert and AI-Driven Application Developer
Like many organizations, a.s.r. is investing heavily in AI to drive innovation, improve efficiency, and create new business value. This session will provide a behind-the-scenes look at a.s.r.’s strategic AI portfolio and the key domains where AI is making an impact. Discover how OutSystems technologies such as Mentor and the Agent Workbench help accelerate AI adoption, enable rapid experimentation, and turn innovative ideas into practical business solutions. Whether you’re interested in AI strategy, business transformation, or technology enablement, this session offers a unique glimpse into how a.s.r. is shaping its AI-powered future.
Speakers: Frans Stuifbergen and Timo de Wit from a.s.r.
Costs are often visible, but the broader impact of digital applications is not always as clear. GreenOps helps organizations gain greater insight into both financial and environmental considerations. In this session, you’ll explore how FinOps and GreenOps principles can work together to support more informed decision-making around cloud usage and application design. Through practical examples, we will illustrate how sustainable IT practices can be applied to modern OutSystems platforms and cloud environments. Discover how increased visibility into your digital footprint can help align technology choices with business objectives, ESG ambitions, and long-term sustainability goals.
16:00 Drinks, enjoy the Dutch “borrel”
17:00 Event end
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Impression of the previous Cool Pop-Up at a.s.r.
